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Privacy Policy

1. Privacy at a glance

General information

The following information provides a simple overview of what happens to your personal data when you visit this website. Personal data is any data with which you could be personally identified. Detailed information on the subject of data protection can be found in our privacy policy below.

Data collection on this website

Who is responsible for the data collection on this website?

The data processing on this website is carried out by the website operator. The operator’s contact details can be found in the section “Information on the controller” in this privacy policy.

How do we collect your data?

On the one hand, your data is collected by you providing it to us. This could, for example, be data that you enter into a contact form.

Other data is collected automatically or after your consent when you visit the website by our IT systems. This is primarily technical data (e.g., internet browser, operating system, or time of page access). This data is collected automatically as soon as you enter this website.

What do we use your data for?

Part of the data is collected to ensure the error-free provision of the website. Other data may be used to analyze your user behavior. If contracts can be concluded or initiated via the website, the transmitted data will also be processed for contract offers, orders, or other business inquiries.

What rights do you have regarding your data?

You have the right to receive information free of charge at any time about the origin, recipient, and purpose of your stored personal data. You also have the right to request the correction or deletion of this data. If you have given consent to data processing, you may revoke this consent at any time with future effect. Furthermore, you have the right to request the restriction of the processing of your personal data under certain circumstances. You also have the right to lodge a complaint with the competent supervisory authority.

You can contact us at any time regarding this and other questions on the subject of data protection.

Analytics tools and third‑party tools

When visiting this website, your surfing behavior may be statistically evaluated. This happens primarily with so‑called analytics programs.

Detailed information about these analytics programs can be found in the following privacy policy.

2. Hosting and Content Delivery Networks (CDN)

We host the contents of our website with the following provider:

Amazon Web Services (AWS)

The provider is Amazon Web Services EMEA SARL, 38 Avenue John F. Kennedy, 1855 Luxembourg (hereinafter: AWS).

When you visit our website, your personal data is processed on AWS servers. Personal data may also be transferred to AWS’s parent company in the USA. The transfer of data to the USA is based on the EU Standard Contractual Clauses. Details can be found here: https://aws.amazon.com/de/blogs/security/aws-gdpr-data-processing-addendum/.

Further information can be found in AWS’s privacy policy: https://aws.amazon.com/privacy/.

The use of AWS is based on Art. 6(1)(f) GDPR. We have a legitimate interest in the most reliable presentation of our website possible. If consent has been requested, processing is carried out exclusively on the basis of Art. 6(1)(a) GDPR and § 25(1) of the German TDDDG, insofar as the consent includes the storage of cookies or access to information in the user’s device (e.g., device fingerprinting) within the meaning of the TDDDG. Consent can be revoked at any time.

The company is certified under the EU‑US Data Privacy Framework (DPF). The DPF is an arrangement between the European Union and the USA aimed at ensuring compliance with European data protection standards for data processing in the USA. Every company certified under the DPF is obliged to comply with these data protection standards. You can obtain further information from the provider at the following link: https://www.dataprivacyframework.gov/participant/5776.

Processing Agreement

We have concluded a Data Processing Agreement (DPA) for the use of the aforementioned service. This is a contract required by data protection law that ensures that the provider processes the personal data of our website visitors only in accordance with our instructions and in compliance with the GDPR.

Amazon CloudFront CDN

We use the Amazon CloudFront Content Delivery Network provided by Amazon Web Services EMEA SARL, 38 avenue John F. Kennedy, L‑1855, Luxembourg (hereinafter “Amazon”).

Amazon CloudFront CDN is a globally distributed content delivery network. The information transfer between your browser and our website is technically routed through the content delivery network. This helps increase the global availability and performance of our website.

The use of Amazon CloudFront CDN is based on our legitimate interest in the most error‑free and secure provision of our web offering (Art. 6(1)(f) GDPR).

Data transfer to the USA is based on the EU Standard Contractual Clauses. Details can be found here: https://aws.amazon.com/blogs/security/aws-gdpr-data-processing-addendum/.

Further information about Amazon CloudFront CDN can be found here: https://aws.amazon.com/privacy/.

The company is certified under the EU‑US Data Privacy Framework (DPF). You can obtain further information at: https://www.dataprivacyframework.gov/participant/5776.

Processing Agreement

We have concluded a Data Processing Agreement (DPA) for the use of the aforementioned service.

3. General notes and mandatory information

Data protection

The operators of these pages take the protection of your personal data very seriously. We treat your personal data confidentially and in accordance with the statutory data protection regulations and this privacy policy.

When you use this website, various personal data is collected. Personal data is data by which you can be personally identified. This privacy policy explains what data we collect and what we use it for. It also explains how and for what purpose this happens.

We point out that data transmission on the Internet (e.g., when communicating by e‑mail) can have security gaps. Complete protection of data against access by third parties is not possible.

Information on the controller

The controller responsible for data processing on this website is:

agorate GmbH
Berliner Allee 47
64295 Darmstadt

Phone: +49 6151 629 093 0
Email: info@agorate.de

The controller is the natural or legal person who alone or jointly with others determines the purposes and means of the processing of personal data (e.g., names, e‑mail addresses, etc.).

Storage duration

Unless a more specific storage period has been specified in this privacy policy, your personal data will remain with us until the purpose for the data processing no longer applies. If you make a justified request for deletion or revoke consent to data processing, your data will be deleted unless we have other legally permissible reasons for storing your personal data (e.g., tax or commercial law retention periods); in the latter case, deletion will take place after these reasons cease to apply.

Legal bases for processing data on this website

If you have consented to data processing, we process your personal data on the basis of Art. 6(1)(a) GDPR or Art. 9(2)(a) GDPR if special categories of data under Art. 9(1) GDPR are processed. In the case of explicit consent to the transfer of personal data to third countries, data processing is also based on Art. 49(1)(a) GDPR. If you have consented to the storage of cookies or to access information on your device (e.g., via device fingerprinting), data processing is additionally based on § 25(1) TDDDG. Consent can be revoked at any time. If your data is required for the fulfillment of a contract or for the implementation of pre‑contractual measures, we process your data on the basis of Art. 6(1)(b) GDPR. Furthermore, if required to fulfill a legal obligation, we process your data on the basis of Art. 6(1)(c) GDPR. Data processing may also be based on our legitimate interest under Art. 6(1)(f) GDPR. Information on the relevant legal bases in each individual case is provided in this privacy policy.

Recipients of personal data

In the course of our business activities, we work with various external parties. In some cases, the transfer of personal data to these external parties is necessary. We only disclose personal data to external parties if this is required for the performance of a contract, if we are legally obliged to do so (e.g., disclosure of data to tax authorities), if we have a legitimate interest under Art. 6(1)(f) GDPR in the disclosure, or if another legal basis permits the data transfer. When using processors, we only disclose personal data of our customers on the basis of a valid processing contract. In the case of joint processing, a joint processing agreement is concluded.

Revocation of your consent to data processing

Many data processing operations are only possible with your express consent. You may revoke your consent at any time. The legality of the data processing carried out until the revocation remains unaffected by the revocation.

Right to object to data collection in special cases and against direct marketing (Art. 21 GDPR)

IF THE DATA PROCESSING IS BASED ON ART. 6(1)(E) OR (F) GDPR, YOU HAVE THE RIGHT AT ANY TIME, ON GROUNDS RELATING TO YOUR PARTICULAR SITUATION, TO OBJECT TO THE PROCESSING OF YOUR PERSONAL DATA; THIS ALSO APPLIES TO PROFILING BASED ON THESE PROVISIONS. THE RESPECTIVE LEGAL BASIS ON WHICH PROCESSING IS BASED CAN BE FOUND IN THIS PRIVACY POLICY. IF YOU OBJECT, WE WILL NO LONGER PROCESS YOUR AFFECTED PERSONAL DATA UNLESS WE CAN DEMONSTRATE COMPELLING LEGITIMATE GROUNDS FOR THE PROCESSING WHICH OVERRIDE YOUR INTERESTS, RIGHTS, AND FREEDOMS OR THE PROCESSING SERVES THE ESTABLISHMENT, EXERCISE, OR DEFENSE OF LEGAL CLAIMS (OBJECTION PURSUANT TO ART. 21(1) GDPR).

IF YOUR PERSONAL DATA IS PROCESSED FOR DIRECT MARKETING PURPOSES, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF PERSONAL DATA CONCERNING YOU FOR SUCH MARKETING; THIS ALSO APPLIES TO PROFILING TO THE EXTENT THAT IT IS RELATED TO SUCH DIRECT MARKETING. IF YOU OBJECT, YOUR PERSONAL DATA WILL SUBSEQUENTLY NO LONGER BE USED FOR DIRECT MARKETING PURPOSES (OBJECTION PURSUANT TO ART. 21(2) GDPR).

Right to lodge a complaint with the competent supervisory authority

In the event of violations of the GDPR, data subjects have a right to lodge a complaint with a supervisory authority, in particular in the Member State of their habitual residence, their place of work, or the place of the alleged infringement. The right to lodge a complaint exists without prejudice to other administrative or judicial remedies.

Right to data portability

You have the right to have data that we process on the basis of your consent or in fulfillment of a contract automatically delivered to yourself or to a third party in a common, machine‑readable format. If you request the direct transfer of the data to another controller, this will only be done to the extent it is technically feasible.

Information, correction, and deletion

Within the framework of the applicable legal provisions, you have the right at any time to free information about your stored personal data, its origin, recipient, and the purpose of data processing and, if applicable, a right to the correction or deletion of this data. For this purpose, as well as for further questions on the subject of personal data, you can contact us at any time.

Right to restriction of processing

You have the right to request the restriction of the processing of your personal data. You can contact us at any time for this purpose. The right to restriction of processing exists in the following cases:

  • If you dispute the accuracy of your personal data stored by us, we usually need time to verify this. For the duration of the review, you have the right to request the restriction of the processing of your personal data.
  • If the processing of your personal data happened/ is happening unlawfully, you may request the restriction of data processing instead of deletion.
  • If we no longer need your personal data, but you need it to exercise, defend, or assert legal claims, you have the right to request the restriction of the processing of your personal data instead of deletion.
  • If you have objected pursuant to Art. 21(1) GDPR, a balance must be struck between your interests and ours. As long as it has not yet been determined whose interests prevail, you have the right to request the restriction of the processing of your personal data.

If you have restricted the processing of your personal data, these data may – with the exception of storage – only be processed with your consent or for the establishment, exercise, or defense of legal claims or for the protection of the rights of another natural or legal person or for reasons of important public interest of the European Union or of a Member State.

SSL or TLS encryption

This site uses SSL or TLS encryption for security reasons and to protect the transmission of confidential content, such as orders or inquiries that you send to us as the site operator. You can recognize an encrypted connection by the fact that the address line of the browser changes from “http://” to “https://” and by the lock symbol in your browser line.

If SSL or TLS encryption is activated, the data you transmit to us cannot be read by third parties.

4. Data collection on this website

Inquiry by e‑mail, telephone, or fax

If you contact us by e‑mail, telephone, or fax, your inquiry, including all resulting personal data (name, inquiry) will be stored and processed by us for the purpose of processing your request. We will not pass on this data without your consent.

The processing of this data is based on Art. 6(1)(b) GDPR if your request is related to the performance of a contract or is necessary for the implementation of pre‑contractual measures. In all other cases, the processing is based on our legitimate interest in the effective processing of the requests addressed to us (Art. 6(1)(f) GDPR) or on your consent (Art. 6(1)(a) GDPR) if it has been requested; the consent can be revoked at any time.

The data you send to us via contact requests will remain with us until you ask us to delete it, revoke your consent to store it, or the purpose for storing the data no longer applies (e.g., after your request has been processed). Mandatory statutory provisions – in particular statutory retention periods – remain unaffected.

Pipedrive

We use Pipedrive for managing customer data. The provider is Pipedrive GmbH, Mustamäe tee 3a, 10615 Tallinn, Estonia (“Pipedrive”).

Pipedrive is a CRM system that enables us to manage existing and potential customers and customer contacts and to organize sales and communication processes. The use of the CRM system also enables us to analyze our customer‑related processes. Customer data is stored on Pipedrive’s servers.

Details about Pipedrive’s features can be found here: https://www.pipedrive.com/.

The use of Pipedrive is based on Art. 6(1)(f) GDPR. The website operator has a legitimate interest in the most efficient customer management and customer communication possible. If consent has been requested, processing is carried out exclusively on the basis of Art. 6(1)(a) GDPR and § 25(1) TDDDG, insofar as the consent includes the storage of cookies or access to information in the user’s device (e.g., device fingerprinting) within the meaning of the TDDDG. Consent can be revoked at any time.

Details can be found in Pipedrive’s privacy policy: https://www.pipedrive.com/en/privacy.

Processing Agreement

We have concluded a Data Processing Agreement (DPA) for the use of the aforementioned service.

5. Analytics tools and advertising

Matomo

This website uses the open‑source web analytics service Matomo.

With the help of Matomo, we are able to collect and analyze data about the use of our website by website visitors. This allows us, for example, to find out when which page views were made and from which region they come. We also record various log files (e.g., IP address, referrer, browsers and operating systems used) and can measure whether our website visitors carry out certain actions (e.g., clicks, purchases, etc.).

The use of this analysis tool is based on Art. 6(1)(f) GDPR. The website operator has a legitimate interest in analyzing user behavior in order to optimize both its website and its advertising. If consent has been requested, processing is carried out exclusively on the basis of Art. 6(1)(a) GDPR and § 25(1) TDDDG, insofar as the consent includes the storage of cookies or access to information in the user’s device (e.g., device fingerprinting) within the meaning of the TDDDG. Consent can be revoked at any time.

IP anonymization

We use IP anonymization when analyzing with Matomo. Your IP address is shortened before the analysis so that it can no longer be clearly assigned to you.

Cookie‑less analysis

We configured Matomo so that it does not store cookies in your browser.

Hosting

We host Matomo exclusively on our own servers so that all analysis data remains with us and is not passed on.